
The Hidden Cost of Invisible Failures: IoT and India’s Retail Cold Chain
India’s retail cold chain is plagued by hidden costs. Discover how IoT-based monitoring can prevent spoilage, reduce energy waste, and optimize efficiency in supermarkets.
The global cold chain industry is projected to reach $393–453B in 2025 and scale to $1.63T by 2035. Growth is driven by pharma biologics, booming e-grocery, rising consumer demand for transparency, and regulatory tightening. Yet legacy gaps—manual monitoring, aging infrastructure, and high energy costs—still drain billions. The industry is shifting from reactive logistics to predictive, automated, and sustainable ecosystems. Here’s what matters most:
By 2025, cold chain logistics is no longer a back-office function—it is a critical enabler of food security, public health, and global commerce. Companies that digitize, decarbonize, and build trust will dominate the $1.6T future.
The cold chain has quietly become one of the most important backbones of the global economy. From the food we order online to the vaccines that save lives, billions of dollars’ worth of temperature-sensitive goods move daily through refrigerated trucks, warehouses, and containers.
But in 2025, this industry isn’t just about keeping things cold. It’s about building a smarter, greener, and more transparent supply chain—one capable of meeting rising consumer expectations, regulatory scrutiny, and massive demand growth.
The global cold chain market was valued at around $405 billion in 2024. By the end of 2025, estimates place it between $393 billion and $453 billion, depending on methodology. Long-term projections show the market accelerating to $1.63 trillion by 2035 at ~15% CAGR.
Drivers of this growth include:
the explosion of e-commerce grocery delivery,
the rise of biologics and advanced therapies in pharmaceuticals,
and consumer expectations for visibility and traceability from farm to fork or lab to patient.
Different regions are shaping the cold chain story in different ways.
Pharma is one of the most demanding cold chain customers. The pharmaceutical cold chain logistics segment is valued at $6.7 billion in 2025 and is projected to reach $9.3 billion by 2034. The challenge is handling advanced therapies requiring ultra-low storage (as cold as –70°C). Failures are costly: globally, more than $35 billion is lost each year due to temperature excursions, and in India, up to 25% of vaccines are wasted for this reason.
On the food side, inefficiencies remain stark. India loses nearly 40% of its harvest post-production due to inadequate cold storage. At the same time, consumer demand is reshaping the market: e-grocery in India alone is projected to exceed $28 billion in 2025.
Consumer expectations are also shifting—99% of shoppers want transparency, and three in four say they’d switch brands if they don’t get it. Transparency is no longer just about compliance; it’s about brand loyalty and trust.
Despite the growth and opportunity, the cold chain still faces serious challenges.
Manual processes are still common, leading to costly mistakes. In Southeast Asia, one warehouse lost the equivalent of SGD $18,000 worth of frozen meat overnight because monitoring systems failed. Many operations also struggle with data silos, forcing teams to spend hours manually reconciling information across disconnected systems.
Infrastructure is another weak link. In Japan, one-third of cold storage facilities are more than 40 years old, making them energy-intensive and ill-suited for modern requirements. Combined with volatile energy prices, these inefficiencies add up to significant margin pressure across the industry.
The solution — and the future of the cold chain — lies in technology.
IoT-enabled sensors are now providing real-time monitoring of shipments down to 1–5 minute intervals, with automated alerts that allow teams to respond before a problem spirals. Artificial intelligence is helping optimize delivery routes, predict demand, and even perform predictive maintenance on equipment before it breaks down. Blockchain is making supply chains more trustworthy, with tamper-proof records that can trace a product from its origin all the way to the consumer.
On the operations side, automation and robotics are making warehouses more efficient, with “lights-out” facilities that can operate with minimal labor. Meanwhile, sustainable innovations such as natural refrigerants, solar-powered cold storage, and electric reefer trucks are not only reducing carbon footprints but also cutting costs in the long run.
Technology adoption is being accelerated by regulation. The FSMA Rule 204 in the U.S., which came into effect in January 2025, requires high-risk foods to be traceable within 24 hours. The EU’s Good Distribution Practices (GDP) demand stringent electronic record-keeping, while the WHO has made continuous monitoring mandatory for vaccine storage.
On the environmental front, the EU is phasing out harmful refrigerants, South Korea has introduced refrigerant mandates, and zero-emission zones in cities are pushing fleets to adopt electric and hybrid solutions. Governments are also investing directly — India’s partnership with the UN on cold chain programs and the Philippines’ $53 million investment in new cold stores are just two recent examples.
By 2025, the cold chain has outgrown its role as a “behind-the-scenes” logistics function. It is now central to public health, food security, and consumer trust. The industry’s transformation is clear:
With the industry on track to exceed $1.6 trillion by 2035, the winners will be companies that invest in digital platforms, prioritize compliance, embrace sustainability, and upskill their workforce for a data-driven future. Those who fail to adapt risk obsolescence in one of the fastest-evolving sectors of global logistics.
The future of cold chain logistics demands real-time visibility, smarter insights, and sustainable operations. DATOMS helps you achieve all three.

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